Printmaking An Artistic Medium Blending the Old and the New Free Essays

Printmaking is one of the most energizing fields of overall aesthetic advances, as achievements in innovation and old customs are joined to make an amicable imaginative medium that mixes the old and new. Printmakers are known for their extraordinary aesthetic center, yet in addition for the way that they push the limits of the medium, utilizing new methods and devices to make progressively ground-breaking pictures. Conceived toward the start of the twentieth century, Prentiss Taylor was one such craftsman who had the option to make works spreading over the full expansiveness of printmaking’s advancement. We will compose a custom paper test on Printmaking: An Artistic Medium Blending the Old and the New or on the other hand any comparable theme just for you Request Now His sincerely charged and actually amazing works are rousing to watchers and specialists even today. Prentiss Taylor was one of numerous specialists to come out of the Harlem Renaissance, a time of social arousing in the United States that saw African American visual craftsmanship to pick up in conspicuousness. Taylor got popular as an artist, making lithographs that were utilized to outline crafted by Langston Hughes, the most celebrated African American creator of his age. Taylor viewed himself as a surrealist, making pieces that mixed the regular with the engineered so as to make unrealistically dreamscapes. His most mainstream sytheses were of the American South, utilizing his provincial information just as his propensity for expressiveness to make shockingly natural lithographs that despite everything appeared to be outsider and extraordinary. Following in a convention of self-investigation by picture takers and printmakers, Taylor utilized the last 50% of his profession to make a progression of personal lithographs which kept the strange account style of his previous works. He likewise started to turn his focal point onto parts of the American culture that he accepted required his consideration, particularly as his dissatisfaction with the moderate advancement of African American social liberties started to cause him to notice increasingly political lithographs. The accompanying two works are ordinary of Taylor’s list, despite the fact that the expansiveness of his work is enormous to the point that it is almost difficult to totally summarize his aesthetic works with just a couple of investigations. â€Å"Towards Santa Fe† is one of the most intriguing of Taylor’s numerous investigations of the Southern scene. Henning, 1942) The lithograph is generally bifurcated into light and dull zones over the skyline of the print, with the closer view of the image being increasingly practical and regular, and the foundation of the print dim, dreamlike, and turbulent. The print was made in the last 50% of Taylor’s profession, and it demon strates his eagerness to explore different avenues regarding lithotint. The sky is framed with the practical mists yet additionally dull parallel and inclining colored concealing that add murkiness to the picture while likewise delivering an impression of development profound inside the print. The print seems to have been hand colored in the wake of having been set and the editioning of the prints was constrained by a distributer instead of legitimately by the craftsman. In a totally unique style, â€Å"Morelia Aqueduct† is one of the most strange of the considerable number of lithographs that Taylor made. (Lee, 1980) According to documentation included with the print, the editioning was constrained to just 35 prints, of which all were hand marked in pencil by the craftsman. The lithograph was made on wove paper, and it utilized an a lot darker ink than the past lithograph talked about. The subject was an acclaimed water system from Mexico, in spite of the fact that the incorporation of living figures in the frontal area tosses the feeling of scale out of parity, causing it to seem like the reservoir conduit is a lot bigger than sensible. The printmaking method of Prentiss Taylor advanced a lot all through his profession, as his printmaking traversed almost 50% of a century. The impressions that Taylor made were made by utilizing the moving of ink through a network made out of aluminum, run of the mill of lithographers of the time. After Taylor would draw a picture, he would utilize gum Arabic to make a concoction response on a picture that he drew on limestone. Next, Taylor utilized turpentine to evacuate the abundance of the drawing material, and he printed with an ink (drying ink) made essential of linseed oil and varnish with a modest quantity of shade. Prentiss Taylor infrequently utilized multicolor lithographs, however he tested a lot with the utilization of chromolithography by utilizing various stones for each shading, viably utilizing different presses so as to make his organizations in layers. This would clarify why the shading lithographs that Taylor endeavored normally had level appearances and extremely expansive zones of shading as opposed to fine detail. Prentiss Taylor speaks to a whole age of lithographers in the United States both through his variety of subjects and through his innovative experimentation all through his profession. Taylor utilized some chromolithography however he generally remained with high contrast symbolism, utilizing hand coloring at times to make the prints progressively strange. Hand coloring additionally gave a strategy that Taylor could use to add fine concealing to delineations which didn't in any case loan themselves well to lithography. While Taylor began as a generally held craftsman who concentrated on scenes and inconspicuous pictures, he transformed into a significantly more forceful pundit as he matured. â€Å"His later work in high contrast has been produced by a similar impulse to strike out at a barbarous and stubborn society that has carried consideration and acknowledgment to his artworks in the last couple years. † (Ward, 1939) Step by step instructions to refer to Printmaking: An Artistic Medium Blending the Old and the New, Essay models

Ch 3 Kidwell Free Essays

Part 3 THE RESERVE BANK OF AUSTRALIA AND INTEREST RATES How is an expansion in the money rate prone to influence contract loan fees? Increments will be reported very quickly in factor rates. How is an expansion in the money rate liable to influence imports An increment in the money rate may draw in an extra stream in of outside speculation subsidizes which will build the AUD conversion scale. Outside merchandise valued in a cash against which the AUD has acknowledged will be less expensive in AUD terms and in this way the amount of the products sold may will increment. We will compose a custom article test on Ch 3 Kidwell or on the other hand any comparative subject just for you Request Now How is an expansion in the money rate liable to influence the swapping scale? An expansion in the money rate may draw in an extra inflow of outside venture subsidizes which will expand the AUD swapping scale (welcome the cash). 20. Will a drop in the money rate influence expansion? Clarify. Hypothetically it will. A drop in the money rate will invigorate getting, venture and financial movement. The expanded interest for assets will squeeze the costs of assets and may prompt swelling. Answers to in-section addresses 3. What is probably going to happen to the financial base when (a) Centrelink credits age annuity to pensioners’ ledgers? †increment in cash flexibly, (b) the RBA purchases government protections from Australian speculators and (c) banks raise assets by an abroad note issue? A †increment in cash flexibly B †increment in cash gracefully C †no change as though the installments are gotten in forex, at that point they trade the cash for AUD as of now in the cash gracefully. In the event that the installments are gotten in AUD, at that point different specialists have just traded the forex for AUD. 3. For what reason do the money related markets give such a great amount of consideration to the money rate? The money rate mirrors the financial strategy position and the impact the RBA is attempting to apply fair and square of monetary action. It likewise significantly affects buyer and business certainty, eagerness to contribute and spend and capacity to support their obligation. 3. 4 Describe the presumable ramifications for GDP development when the RBA offers CGS to raise assets for the Commonwealth Government An offer of CGS will decrease the gracefully of cash in the economy every other thing being equivalent. This will prompt expanded in loan fees as cash gracefully decreases. Higher loan fees lessen the spending intensity of customers and business. This outcomes in less spending, venture and a general decrease in resource esteems as burning through fixes. Buyers and business are additionally liable to turn out to be progressively traditionalist as rates increment. This would then restrain GDP development. It additionally should be consider for what reason the assets will be utilized and this may moderate the prohibitive financial arrangement position. The most effective method to refer to Ch 3 Kidwell, Papers

Bloggers invade LA

Bloggers invade LA When I woke up this morning, I made myself my typical bowl of Kashi GOLEAN cereal (dont knock it till youve tried it) and poured over it the last bit of my milk, which may have been a problem tomorrow because the milk expires today, but is actually perfect since Spring Break starts today! (Does anyone know if milk is okay past the Sell By date? I dont think mine could have lasted another day or two) Sam and I are flying out to Los Angeles today for a one-week stay in the city of angeles. Man, I love it when vacations line up with food expiration. Two years ago, Sam and I visited San Francisco, and had a ton of fun running up and down hills and looking for grammatical mistakes on street signs. We have nicknamed this years trip The Amazing Race: Los Angeles, and I am so into the theme that I am packing a hiking backpack instead of a suitcase. On our to-do list so far, we have 1. Roscoes House of Chicken Waffles (thanks, Bryan!) 2. Biking in Santa Monica (thanks, Laura 06!) And, um, yeah. Thats it. Do you have any ideas for things we should do/see/eat in Los Angeles? Thanks!

The Controversy of Gay Parenting Essay - 972 Words

The Controversy of Gay Parenting Gay parenting is an issue that affects a great number of people worldwide. Although the number is a minority, the issue still causes heated debate. People who are in favor of Gay, Lesbian, and Bi-Sexual parenting rights claim that as long as there is a commitment to parenthood then successful parenting is achievable as a homosexual or bi-sexual. Since within a gay couple there is no chance for accidental pregnancy, the couple must make a conscious decision to become a parent. People opposed to homosexual parenting argue that homosexual couples are not capable of having long enduring strong relationships required for the successful upbringing of children. They claim it is in the childs best interest to†¦show more content†¦In no way would it not be planned, unwanted, or unexpected. Fairbanks also argues, it takes love to make a family and sex is not a part of the equation. The author is clearly very level headed regarding this issue. He doesnt make outlandish remarks or accus e anyone as being the cause of the problem. He attempts to touch the readers heartstrings instead of raising anger. The evidence he presents is quite valid and believable. He brings forth one fact from the American Bar Association as well as three references to pop culture, which anyone can recognize. The author opens with reference to a quote from Jean Kerr; Now the thing about having a baby#8230;is thereafter you have it. Fairbanks argument is that this quote doesnt sink in with potential gay parents anymore than it does with many straight ones. In other words, he believes that no matter what the sexual orientation people simply dont realize all that is involved in having children. Parenting is to be taken seriously. It is hard work which necessitates selflessness, responsibility, and commitment that few people#8230;are always prepared to give. Here the author is trying to put homosexual couples on the same playing field as heterosexual couples. To define what it takes to be a goo d parent allows the reader to become subjective no matter what the point of view regarding gay parenting. I feel the method Fairbanks used was excellent in forcing myself to look at the trueShow MoreRelated A Study on Gay Parenting Essay1090 Words   |  5 PagesHomosexuality has been a sensitive subject in society for a long time, and in recent years, it has sparked both support and controversy in areas such as legalizing gay and lesbian marriage and various other matters that have arisen surrounding the movement towards equality of treatment and integration into society. One of these matters that has garnered attention is gay parenting. With some states now allowing same-sex marriage or unions, the next step being taken is starting a family. There has beenRead MoreShould Same-Sex Couples Be Allowed to Adopt? Essays838 Words   |  4 Pageslegal in most places which makes this dream for some impossible. This caused controversy between same-sex couples and the general public who believes that same-sex adoption should remain illegal. Ultimately, same-sex adoption should be legal. The same-sex controversy is one of the many results from the slow process of gay marriage becoming legalized in various states across the United States of America. The fight for gay marriage is predated way back to the Stonewall Riots of 1969 (â€Å"The StonewallRead MoreGay Adoption874 Words   |  4 PagesThe issue of adoption has caused much controversy in the United States. There are people who are for it and people who are against it. Each side uses many arguments to defend in what they believe. People who believe that gay adoption is bad say that letting homosexuals adopt children is bad for the children and it harms them. According to a study done by Paul and Kirk Cameron, children in 48 out of 52 families being raised by homosexuals experience problems that include hypersexuality, instabilityRead MoreSame Sex Marriage And Parenting999 Words   |  4 PagesSame-Sex Marriage and Parenting Same-sex marriage and same-sex parenting are comparatively new controversial topics in today’s world and its â€Å"mainstream† morality. I was not exposed to any homosexual â€Å"lifestyle† while growing up. While I know that I am firmly traditional in my theological views, nevertheless, I firmly believe that traditional marriage and traditional parenting are devotional commitments between a man and a woman. Therefore, same-sex marriage and same-sex parenting are to me, issuesRead MoreSame Sex Marriage And Marriage948 Words   |  4 PagesSame-sex marriage and same-sex parenting are comparatively new controversial topics in today’s world and its â€Å"mainstream† morality. I was not exposed to any homosexual â€Å"lifestyle† while growing up. I know that I am strongly traditional in my theological views, nevertheless, I vigorously believe that traditional marriage and parenting are devotional commitments between a man and a woman. Therefore , same-sex marriage and parenting are to me, issues of a society with strong traditional cultural identitiesRead MoreGay Parenting Essay939 Words   |  4 Pageseach passing moment. Although homosexual marriage is not allowed in some states, the anatomy of the person, whether male or female, hardly allows them to reproduce without sperm or ovaries. Since gays are not capable of reproducing, then adoption is their next option or sperm donors. The big controversy is whether or not homosexuals should be allowed to adopt children or whether the â€Å"step-parent,† which is actually the co-partner, can adopt the birth mother’s child. Adoption is another route forRead MoreSame Sex Marriage And Parenting938 Words   |  4 PagesSame-Sex Marriage and Parenting Gay and lesbian couples wish to get married for many of the equivalent reasons that heterosexual couples wish to for love, constant companionship, and to create a nuclear family environment. A survey of same-sex marriage and same-sex parenting reveals several challenges facing gay and lesbian couples, most noticeable being the stereotyping their lifestyles, parenting, and gay beliefs. In the United States, marriage egalitarianism has started to structure itself.Read MoreSynthesis Essays1243 Words   |  5 PagesGay/Lesbian Families Adoption is an extremely sensitive subject,(insert dash) especially for individuals who are Gay or Lesbian. There is much controversy on the topic. There are a variety of ways to which it isn’t possible for a couple to adopt. Infertility is becoming a greater problem in our time. In Gerald P. Mallon’s article, â€Å"Assessing Lesbian and Gay Prospective Foster and Adoptive Families: A Focus on the Home Study Process,† in 2007. He introduces a few different ways gay men and lesbianRead MoreThe Controversy Surrounding Same Sex Parenting1255 Words   |  6 Pages â€Å"There is no scientific basis for concluding that lesbian mothers or gay fathers are unfit parents on the basis of their sexual orientation† (Armesto, 2002; Patterson, 2000; Tasker Golombok, 1997). Ever since gay and lesbians have been parents people have questioned how the parents’ sexual orientation impacts child and adolescent development. Opponents of same-sex parents argue that sexual orientation has a negative impact on child development, while proponents argue that the relationship betweenRead MoreThe Debate Over Same Sex Parenting1435 Words   |  6 Pages The debate over same-sex parenting and same sex couples being capable of raising healthy children in the United States is a contentious one, speakers on both sides continue to work hard to have their voices heard. Some believe that being raised by same sex couples will cause the children to pursue same sex relationships in the future. The supreme court has been working towards equality and listening to arguments on the rights for same-sex couples to not only marry but to adopt and raise children

Collective Behavior - 11901 Words

Chapter I: The Study of Collective Behavior A. What Is Collective Behavior? As we review these pages for the final time sections of Los Angeles are in flames in response to a jury verdict exonerating police whose beating of an African American man was captured on videotape. Supporters and opponents of abortion take to the streets daily. Mexico City searches for answers to a gas explosion that leveled a 40 square block area. The number of men wearing pony tails and one earring and the number of people saying and understanding yo, dude seems to be increasing. These diverse actions fall within the area sociologists call collective behavior. Some fields in sociology are relatively easy to define and their meaning can be grasped immediately,†¦show more content†¦Quarantelli and Russell Dynes, has had a world-wide impact. The center has served as a clearing house and international model for other research centers and researchers. Its research has been useful to disaster planning and control efforts. As we will note in chapter III the research on disasters has revealed some counter-intuitive findings. Apart from its direct usefulness, knowledge of collective behavior is relevant to you as an educated person and as a participant in a democratic society. It calls attention to some of the most basic questions about human beings. There is the question posed by Hobbes: how is social order possible? How fragile is the social order and what happens when it breaks down? There is the question raised by Freud: how rational is modern man in an industrial urban setting? There is the question posed by Karl Marx: how do societies change? Does history follow a pre-determined path? Are individuals simply pawns of some more profound historical necessity or do persons make their own history? Why are social reform efforts frequently unsuccessful or limited in their impact or duration? Of course in this short text we can not begin to do justice to these questions, but the study of collective behavior offers one way to approach them. As a social science field its eclectic nature gives it some distinctive elements. Those concerned with ever greaterShow MoreRelatedStudy of Collective Behavior by Sociologists1307 Words   |  5 PagesCollective behavior can be observed in many forms. In the view of sociologist Neil Smelser, â€Å"collective behavior is the relatively spontaneous and unstructured behavior of a group of people who are reacting to a common influence in an ambiguous situation†. (Stolley, 2005) Other sociologists define collective behavior as spontaneous activities that involve large numbers of people violating established norms. This fluidity makes it more difficult for sociologists to generalize about people’s behaviorRead MoreCollective Behavior11916 Words   |  48 PagesChapter I: The Study of Collective Behavior A. What Is Collective Behavior?   As we review these pages for the final time sections of Los Angeles are in flames in response to a jury verdict exonerating police whose beating of an African American man was captured on videotape. Supporters and opponents of abortion take to the streets daily. Mexico City searches for answers to a gas explosion that leveled a 40 square block area. The number of men wearing pony tails and one earring and the number ofRead MoreThe Theory Of Collective Behavior Essay1219 Words   |  5 Pagesand others by engaging in various types of collective action, such as protesting in the streets, that dramatize those grievances and concerns and demand that something be done about them.† (Ruud Kreisi Hanspeter, Saul.A. Sarah, Snow.A. David, pg 3) The theories of social movements are discussed below. Theory of collective behaviour: Collective behaviour bears an intimate relation to social change. In broader sense, collective behaviour refers to the behaviour of two orRead MoreCollective Behavior And Their Theories Essay1745 Words   |  7 PagesQuestion 1: Discuss collective behavior and their theories. Collective behavior according to Smelser is relatively spontaneous and unstructured behavior of a group of people who are reacting to a common influence in an ambiguous situation. Another definition given in the book Sociology: Comprehensive edition indicates that collective behavior refers to relatively unplanned and relatively unstructured behavior by large numbers of individuals acting with or being influenced by other individuals. TheRead MoreCollective Behavior Theories1765 Words   |  8 PagesRobert Park first coined the term collective behavior in the early 1900s. In class, it was taught that his definition included social unrest, crowds, sects, publics, mass movements, crowd mind, propaganda, and fashion as forms of collective behavior. Collective behavior has shaped our everyday lives in more ways than most of us care to think about. Collective behavior is defined as any event in which a group of people engages in unusual behavior. Unusual may have a negative connotation for someRead MoreCommon Forms Of Collective Behavior1511 Words   |  7 Pages Collective behavior is a term sociologists use to refer to a miscellaneous set of behaviors in which large numbers of people engage. More specifically, collective behavior refers to relatively spontaneous and relatively unstructured behavior by large numbers of individuals acting with or being influenced by other individuals. Relatively spontaneous means that the behavior is somewhat spontaneous but also somewhat planned, while relatively unstructured means that the behavior is somewhat organizedRead More Collective Behavior Essay481 Words   |  2 Pagesnbsp;nbsp;nbsp;nbsp;nbsp;This event is an example of a social movement. This was simply an organized group of people that gathered for the purpose of resisting change (In this case, the strategies discussed by the aforementioned institutions) through their collective action. Specifically, this type of social movement is called a resistance movement, because this group was in opposition to change of a certain aspect of our society. nbsp;nbsp;nbsp;nbsp;nbsp;The main reason why activists gathered in protestRead MoreThe Collective Behavior within an Organization624 Words   |  3 PagesOrganizational culture is a way to describe the collective behavior within an organization, the values, norms, language, symbols, status, and beliefs and habits. We can also view organizational behavior as the collection of behaviors within an organization that cause those members to perceive their organization and others. In fact, organizational culture affects the way individuals and groups interact with each other, clients, stakeholders and the public. Because people are so individualistic, itRead MoreAn Example Of Experiencing Collective Behavior1875 Words   |  8 Pages16. An example of experiencing collective behavior in life is one particular moment during college. At my time at USM, I participated in multiple protests across campus. The first being the students of Missouri protest. This protest was run by the group USM f uture, a student run organization that focuses on bringing more diversity to USM. Maine is a very white populated state with little diversity. I’ve noticed that most of my classmates are white and some classes, I tend to be the only person ofRead MoreCollective Behavior and the Assertion of Individuality: A Study956 Words   |  4 Pagesare engaged in collective behavior. THESIS: Those who are able to overcome collective behavior and allow for their individuality to determine their own outcomes exemplify the best of human nature. The most convincing piece of evidence to reinforce this assertion is found at the beginning of the 15th chapter of Thios Societys Myths and Realities: An Introduction to Social Change. Deviation from collective behavior, which the author defines as spontaneous and unstructured behavior (Thio, p. 474)

The Amber Spyglass Chapter 10 Wheels Free Essays

â€Å"Yeah,† said the red-haired girl, in the garden of the deserted casino. â€Å"We seen her, me and Paolo both seen her. She come through here days ago. We will write a custom essay sample on The Amber Spyglass Chapter 10 Wheels or any similar topic only for you Order Now † Father Gomez said, â€Å"And do you remember what she looked like?† â€Å"She look hot,† said the little boy. â€Å"Sweaty in the face, all right.† â€Å"How old did she seem to be?† â€Å"About†¦Ã¢â‚¬  said the girl, considering, â€Å"I suppose maybe forty or fifty. We didn’t see her close. She could be thirty, maybe. But she was hot, like Paolo said, and she was carrying a big rucksack, much bigger than yours, this big†¦Ã¢â‚¬  Paolo whispered something to her, screwing up his eyes to look at the priest as he did so. The sun was bright in his face. â€Å"Yeah,† said the girl impatiently, â€Å"I know. The Specters,† she said to Father Gomez, â€Å"she wasn’ afraid of the Specters at all. She just walked through the city and never worried a bit. I ain’ never seen a grownup do that before, all right. She looked like she didn’ know about them, even. Same as you,† she added, looking at him with a challenge in her eyes. â€Å"There’s a lot I don’t know,† said Father Gomez mildly. The little boy plucked at her sleeve and whispered again. â€Å"Paolo says,† she told the priest, â€Å"he thinks you’re going to get the knife back.† Father Gomez felt his skin bristle. He remembered the testimony of Fra Pavel in the inquiry at the Consistorial Court: this must be the knife he meant. â€Å"If I can,† he said, â€Å"I shall. The knife comes from here, does it?† â€Å"From the Torre degli Angeli,† said the girl, pointing at the square stone tower over the red-brown rooftops. It shimmered in the midday glare. â€Å"And the boy who stole it, he kill our brother, Tullio. The Specters got him, all right. You want to kill that boy, that’s okay. And the girl – she was a liar, she was as bad as him.† â€Å"There was a girl, too?† said the priest, trying not to seem too interested. â€Å"Lying filth,† spat the red-haired child. â€Å"We nearly killed them both, but then there came some women, flying women – â€Å" â€Å"Witches,† said Paolo. â€Å"Witches, and we couldn’ fight them. They took them away, the girl and boy. We don’ know where they went. But the woman, she came later. We thought maybe she got some kind of knife, to keep the Specters away, all right. And maybe you have, too,† she added, lifting her chin to stare at him boldly. â€Å"I have no knife,† said Father Gomez. â€Å"But I have a sacred task. Maybe that is protecting me against these – Specters.† â€Å"Yeah,† said the girl, â€Å"maybe. Anyway, you want her, she went south, toward the mountains. We don’ know where. But you ask anyone, they know if she go past, because there ain’ no one like her in Ci’gazze, not before and not now. She be easy to find.† â€Å"Thank you, Angelica,† said the priest. â€Å"Bless you, my children.† He shouldered his pack, left the garden, and set off through the hot, silent streets, satisfied. After three days in the company of the wheeled creatures, Mary Malone knew rather more about them, and they knew a great deal about her. That first morning they carried her for an hour or so along the basalt highway to a settlement by a river, and the journey was uncomfortable; she had nothing to hold on to, and the creature’s back was hard. They sped along at a pace that frightened her, but the thunder of their wheels on the hard road and the beat of their scudding feet made her exhilarated enough to ignore the discomfort. And in the course of the ride she became more aware of the creatures’ physiology. Like the grazers’ skeletons, theirs had a diamond-shaped frame, with a limb at each of the corners. Sometime in the distant past, a line of ancestral creatures must have developed this structure and found it worked, just as generations of long-ago crawling things in Mary’s world had developed the central spine. The basalt highway led gradually downward, and after a while the slope increased, so the creatures could freewheel. They tucked their side legs up and steered by leaning to one side or the other, and hurtled along at a speed Mary found terrifying – though she had to admit that the creature she was riding never gave her the slightest feeling of danger. If only she’d had something to hold on to, she would have enjoyed it. At the foot of the mile-long slope, there was a stand of the great trees, and nearby a river meandered on the level grassy ground. Some way off, Mary saw a gleam that looked like a wider expanse of water, but she didn’t spend long looking at that, because the creatures were making for a settlement on the riverbank, and she was burning with curiosity to see it. There were twenty or thirty huts, roughly grouped in a circle, made of – she had to shade her eyes against the sun to see – wooden beams covered with a kind of wattle-and-daub mixture on the walls and thatch on the roofs. Other wheeled creatures were working: some repairing a roof, others hauling a net out of the river, others bringing brushwood for a fire. So they had language, and they had fire, and they had society. And about then she found an adjustment being made in her mind, as the word creatures became the word people. These beings weren’t human, but they were people, she told herself; it’s not them, they’re us. They were quite close now, and seeing what was coming, some of the villagers looked up and called to each other to look. The party from the road slowed to a halt, and Mary clambered stiffly down, knowing that she would ache later on. â€Å"Thank you,† she said to her, her what? Her steed? Her cycle? Both ideas were absurdly wrong for the bright-eyed amiability that stood beside her. She settled for – friend. He raised his trunk and imitated her words: â€Å"Anku,† he said, and again they laughed, in high spirits. She took her rucksack from the other creature (â€Å"Anku! Anku!†) and walked with them off the basalt and on to the hard-packed earth of the village. And then her absorption truly began. In the next few days she learned so much that she felt like a child again, bewildered by school. What was more, the wheeled people seemed to be just as wonderstruck by her. Her hands, to begin with. They couldn’t get enough of them: their delicate trunks felt over every joint, searching out thumbs, knuckles, and fingernails, flexing them gently, and they watched with amazement as she picked up her rucksack, conveyed food to her mouth, scratched, combed her hair, washed. In return, they let her feel their trunks. They were infinitely flexible, and about as long as her arm, thicker where they joined the head, and quite powerful enough to crush her skull, she guessed. The two finger-like projections at the tip were capable of enormous force and great gentleness; the creatures seemed to be able to vary the tone of their skin on the underside, on their equivalent of fingertips, from a soft velvet to a solidity like wood. As a result, they could use them for both a delicate task lik e milking a grazer and the rough business of tearing and shaping branches. Little by little, Mary realized that their trunks were playing a part in communication, too. A movement of the trunk would modify the meaning of a sound, so the word that sounded like â€Å"chuh† meant water when it was accompanied by a sweep of the trunk from left to right, rain when the trunk curled up at the tip, sadness when it curled under, and young shoots of grass when it made a quick flick to the left. As soon as she saw this, Mary imitated it, moving her arm as best she could in the same way, and when the creatures realized that she was beginning to talk to them, their delight was radiant. Once they had begun to talk (mostly in the wheeled people’s language, although she managed to teach them a few words of English: they could say â€Å"anku† and â€Å"grass† and â€Å"tree† and â€Å"sky† and â€Å"river,† and pronounce her name, with a little difficulty) they progressed much more quickly. Their word for themselves as a people was mulefa, but an individual was a zalif. Mary thought there was a difference between the sounds for he-zalif and she-zalif, but it was too subtle for her to imitate easily. She began to write it all down and compile a dictionary. But before she let herself become truly absorbed, she took out her battered paperback and the yarrow stalks, and asked the I Ching: Should I be here doing this, or should I go on somewhere else and keep searching? The reply came: Keeping still, so that restlessness dissolves; then, beyond the tumult, one can perceive the great laws. It went on: As a mountain keeps still within itself, thus a wise man does not permit his will to stray beyond his situation. That could hardly be clearer. She folded the stalks away and closed the book, and then realized that she’d drawn a circle of watching creatures around her. One said, Question? Permission? Curious. She said, Please. Look. Very delicately their trunks moved, sorting through the stalks in the same counting movement she’d been making, or turning the pages of the book. One thing they were astonished by was the doubleness of her hands: by the fact that she could both hold the book and turn the pages at the same time. They loved to watch her lace her fingers together, or play the childhood game of â€Å"This is the church, and this is the steeple,† or make that over-and-over thumb-to-opposite forefinger movement that was what Ama was using, at exactly the same moment in Lyra’s world, as a charm to keep evil spirits away. Once they had examined the yarrow stalks and the book, they folded the cloth over them carefully and put them with the book into her rucksack. She was happy and reassured by the message from ancient China, because it meant that what she wanted most to do was exactly, at that moment, what she should do. So she set herself to learning more about the mulefa, with a cheerful heart. She learned that there were two sexes, and that they lived monogamously in couples. Their offspring had long childhoods – ten years at least – growing very slowly, as far as she could interpret their explanation. There were five young ones in this settlement, one almost grown and the others somewhere in between, and being smaller than the adults, they could not manage the seedpod wheels. The children had to move as the grazers did, with all four feet on the ground, but for all their energy and adventurousness (skipping up to Mary and shying away, trying to clamber up tree trunks, floundering in the shallow water, and so on), they seemed clumsy, as if they were in the wrong element. The speed and power and grace of the adults was startling by contrast, and Mary saw how much a growing youngster must long for the day when the wheels would fit. She watched the oldest child, one day, go quietly to the storehouse where a number of seedpods were kept, and try to fit his forecl aw into the central hole; but when he tried to stand up, he fell over at once, trapping himself, and the sound attracted an adult. The child struggled to get free, squeaking with anxiety, and Mary couldn’t help laughing at the sight, at the indignant parent and the guilty child, who pulled himself out at the last minute and scampered away. The seedpod wheels were clearly of the utmost importance, and soon Mary began to see just how valuable they were. The mulefa spent much of their time, to begin with, in maintaining their wheels. By deftly lifting and twisting the claw, they could slip it out of the hole, and then they used their trunks to examine the wheel all over, cleaning the rim, checking for cracks. The claw was formidably strong: a spur of horn or bone at right angles to the leg, and slightly curved so that the highest part, in the middle, bore the weight as it rested on the inside of the hole. Mary watched one day as a zalif examined the hole in her front wheel, touching here and there, lifting her trunk up in the air and back again, as if sampling the scent. Mary remembered the oil she’d found on her fingers when she had examined the first seedpod. With the zalif ‘s permission she looked at her claw, and found the surface more smooth and slick than anything she’d felt on her world. Her fingers simply would not stay on the surface. The whole of the claw seemed impregnated with the faintly fragrant oil, and after she had seen a number of the villagers sampling, testing, checking the state of their wheels and their claws, she began to wonder which had come first: wheel or claw? Rider or tree? Although of course there was a third element as well, and that was geology. Creatures could only use wheels on a world that provided them with natural highways. There must be some feature of the mineral content of these stone roads that made them run in ribbon-like lines over the vast savanna, and be so resistant to weathering or cracking. Little by little, Mary came to see the way everything was linked together, and all of it, seemingly, managed by the mulefa. They knew the location of every herd of grazers, every stand of wheel trees, every clump of sweet grass, and they knew every individual within the herds, and every separate tree, and they discussed their well-being and their fate. On one occasion she saw the mulefa cull a herd of grazers, selecting some individuals and herding them away from the rest, to dispatch them by breaking their necks with a wrench of a powerful trunk. Nothing was wasted. Holding flakes of razor-sharp stone in their trunks, the mulefa skinned and gutted the animals within minutes, and then began a skillful butchery, separating out the offal and the tender meat and the tougher joints, trimming the fat, removing the horns and the hooves, and working so efficiently that Mary watched with the pleasure she felt at seeing anything done well. Soon strips of meat were hanging to dry in the sun, and others were packed in salt and wrapped in leaves; the skins were scraped clear of fat, which was set by for later use, and then laid to soak in pits of water filled with oak bark to tan; and the oldest child was playing with a set of horns, pretending to be a grazer, making the other children laugh. That evening there was fresh meat to eat, and Mary feasted well. In a similar way the mulefa knew where the best fish were to be had, and exactly when and where to lay their nets. Looking for something she could do, Mary went to the net-makers and offered to help. When she saw how they worked, not on their own but two by two, working their trunks together to tie a knot, she realized why they’d been so astonished by her hands, because of course she could tie knots on her own. At first she felt that this gave her an advantage – she needed no one else – and then she realized how it cut her off from others. Perhaps all human beings were like that. And from that time on, she used one hand to knot the fibers, sharing the task with a female zalif who had become her particular friend, fingers and trunk moving in and out together. But of all the living things the wheeled people managed, it was the seedpod trees that they took most care with. There were half a dozen groves within the area looked after by this group. There were others farther away, but they were the responsibility of other groups. Each day a party went out to check on the well-being of the mighty trees, and to harvest any fallen seedpods. It was clear what the mulefa gained; but how did the trees benefit from this interchange? One day she saw. As she was riding along with the group, suddenly there was a loud crack, and everyone came to a halt, surrounding one individual whose wheel had split. Every group carried a spare or two with it, so the zalif with the broken wheel was soon remounted; but the broken wheel itself was carefully wrapped in a cloth and taken back to the settlement. There they prized it open and took out all the seeds – flat pale ovals as big as Mary’s little fingernail – and examined each one carefully. They explained that the seedpods needed the constant pounding they got on the hard roads if they were to crack at all, and also that the seeds were difficult to germinate. Without the mulefa ‘s attention, the trees would all die. Each species depended on the other, and furthermore, it was the oil that made it possible. It was hard to understand, but they seemed to be saying that the oil was the center of their thinking and feeling; that young ones didn’t have the wisdom of their elders because they couldn’t use the wheels, and thus could absorb no oil through their claws. And that was when Mary began to see the connection between the mulefa and the question that had occupied the past few years of her life. But before she could examine it any further (and conversations with the mulefa were long and complex, because they loved qualifying and explaining and illustrating their arguments with dozens of examples, as if they had forgotten nothing and everything they had ever known was available immediately for reference), the settlement was attacked. Mary was the first to see the attackers coming, though she didn’t know what they were. It happened in midafternoon, when she was helping repair the roof of a hut. The mulefa only built one story high, because they were not climbers; but Mary was happy to clamber above the ground, and she could lay thatch and knot it in place with her two hands, once they had shown her the technique, much more quickly than they could. So she was braced against the rafters of a house, catching the bundles of reeds thrown up to her, and enjoying the cool breeze from the water that was tempering the heat of the sun, when her eye was caught by a flash of white. It came from that distant glitter she thought was the sea. She shaded her eyes and saw one – two – more, a fleet of tall white sails, emerging out of the heat haze, some way off but making with a silent grace for the river mouth. Mary! called the zalif from below. What are you seeing? She didn’t know the word for sail, or boat, so she said tall, white, many. At once the zalif gave a call of alarm, and everyone in earshot stopped work and sped to the center of the settlement, calling the young ones. Within a minute all the mulefa were ready to flee. Atal, her friend, called: Mary! Mary! Come! Tualapi! Tualapi! It had all happened so quickly that Mary had hardly moved. The white sails by this time had already entered the river, easily making headway against the current. Mary was impressed by the discipline of the sailors: they tacked so swiftly, the sails moving together like a flock of starlings, all changing direction simultaneously. And they were so beautiful, those snow white slender sails, bending and dipping and filling – There were forty of them, at least, and they were coming upriver much more swiftly than she’d thought. But she saw no crew on board, and then she realized that they weren’t boats at all: they were gigantic birds, and the sails were their wings, one fore and one aft, held upright and flexed and trimmed by the power of their own muscles. There was no time to stop and study them, because they had already reached the bank, and were climbing out. They had necks like swans, and beaks as long as her forearm. Their wings were twice as tall as she was, and – she glanced back, frightened now, over her shoulder as she fled – they had powerful legs: no wonder they had moved so fast on the water. She ran hard after the mulefa, who were calling her name as they streamed out of the settlement and onto the highway. She reached them just in time: her friend Atal was waiting, and as Mary scrambled on her back, Atal beat the road with her feet, speeding away up the slope after her companions. The birds, who couldn’t move as fast on land, soon gave up the chase and turned back to the settlement. They tore open the food stores, snarling and growling and tossing their great cruel beaks high as they swallowed the dried meat and all the preserved fruit and grain. Everything edible was gone in under a minute. And then the tualapi found the wheel store, and tried to smash open the great seedpods, but that was beyond them. Mary felt her friends tense with alarm all around her as they watched from the crest of the low hill and saw pod after pod hurled to the ground, kicked, rasped by the claws on the mighty legs, but of course no harm came to them from that. What worried the mulefa was that several of them were pushed and shoved and nudged toward the water, where they floated heavily downstream toward the sea. Then the great snow-white birds set about demolishing everything they could see with brutal, raking blows of their feet and stabbing, smashing, shaking, tearing movements of their beaks. The mulefa around her were murmuring, almost crooning with sorrow. I help, Mary said. We make again. But the foul creatures hadn’t finished yet; holding their beautiful wings high, they squatted among the devastation and voided their bowels. The smell drifted up the slope with the breeze; heaps and pools of green-black-brown-white dung lay among the broken beams, the scattered thatch. Then, their clumsy movement on land giving them a swaggering strut, the birds went back to the water and sailed away downstream toward the sea. Only when the last white wing had vanished in the afternoon haze did the mulefa ride down the highway again. They were full of sorrow and anger, but mainly they were powerfully anxious about the seedpod store. Out of the fifteen pods that had been there, only two were left. The rest had been pushed into the water and lost. But there was a sandbank in the next bend of the river, and Mary thought she could spot a wheel that was caught there; so to the mulefa ‘s surprise and alarm, she took off her clothes, wound a length of cord around her waist, and swam across to it. On the sandbank she found not one but five of the precious wheels, and passing the cord through their softening centers, she swam heavily back, pulling them behind her. The mulefa were full of gratitude. They never entered the water themselves, and only fished from the bank, taking care to keep their feet and wheels dry. Mary felt she had done something useful for them at last. Later that night, after a scanty meal of sweet roots, they told her why they had been so anxious about the wheels. There had once been a time when the seedpods were plentiful, and when the world was rich and full of life, and the mulefa lived with their trees in perpetual joy. But something bad had happened many years ago – some virtue had gone out of the world – because despite every effort and all the love and attention the mulefa could give them, the wheel-pod trees were dying. How to cite The Amber Spyglass Chapter 10 Wheels, Essay examples

A socio cultural environment Essay Example

A socio cultural environment Paper A socio cultural environment is a sum of practices, customs, attitudes, beliefs and behaviors that occur within population. It is influenced by cultural norms, demographic information and religious information. International organizations often do an inspection of a socio cultural environment before entering target market, because it helps the company to modify products and services appropriately. There are a lot of details that are important to understand, in order to do business in Venezuela and Japan (Verne, l. 1. , Beamer, L. , 201 1). In Venezuela, the business etiquette says that people should be greeting the most important person or the oldest person first. Interesting is that most Hispanic people have two last names one from their father and one from their mother. We should use the fathers surname when addressing someone. Venezuela has more flexible attitude towards time. People could be late, as well as business meetings or social events can begin late (Hefted, G, 2013). Business companies in Venezuela are hierarchical. Decisions, ideas and recommendations are generated from the top. Status is very important here, so people should show respect to their supervisors and colleagues as well. In this society, business relationships are based on the trust and the knowledge of each other. This is why personal contacts and networks are extremely important in making business deals. Working on friendships will improve ones success in the business environment. Venezuelan usually do not separate work from private life. Sometimes they may not trust someone first, so it is very important to take the time to develop interpersonal relationships with your future business partners. We will write a custom essay sample on A socio cultural environment specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on A socio cultural environment specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on A socio cultural environment specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Business in Venezuela is conducted mainly in Spanish. A lot of people from Venezuela do have the knowledge of English, but it is better to bring an interpreter to business meetings if someone does not have the best knowledge of Spanish. It may be surprising to someone, that Venezuelan do not hesitate to interrupt, argue and criticize when it is needed during a discussion. Exchange of arguments and ideas is considered positive and constructive. In this society, people prefer dealing with immediate issues and do not deal with the future too much. People should not be surprised if their Venezuelan colleague is in their personal space. Many people from Latin America use a close physical proximity as a way of communicating to each other (Businesslike. CZ, 2010). Japan, on the other hand, has completely different traditions and customs. When you meet your business partner a handshake is appropriate. The Japanese handshake is not strong and with little or no eye contact, which is completely different from Venezuelan way of greeting. Some Japanese can do so called bow. It is a gesture of respect and is highly appreciated by Japanese people. The deeper the bow is, the greater respect a person shows (Verne, l. L. , Beamer, L. , 2011). Very important component of conversation in Japan is nodding. When a person listens to some speech, he/she should nod, because it is a way to show that a person is listening and understanding the speaker. For people from Venezuela, it would be probably very interesting that Japanese value silence. It is an expected form of non-verbal communication. Long eye contact is considered rude in Japan as well as standing in a personal space of some person. Touching is also absolutely inappropriate. Japanese do not like exhibiting in public, which means it is not good for example to hug someone in public. During the business meeting it is suitable to sit erect and with both feet on the floor. People should never sit in any other position (Hefted, G. , 2013). When it comes to hierarchy, both personal and business relationships are hierarchical, which means that older people have higher status than young people, man have higher status than women and in business environment senior executives have of course higher status than junior executives. It is always very important to send a manager of the same position to meet with Japanese colleague, because titles are extremely important in Japan. Work is always done in groups. Everyone must consult everything before he/she is making some decision. We are talking about decision-making by consensus and it is a very long and slow process in Japan. Business meetings are formal in Japan, so there is usually no space for humor. But Japanese as well as Venezuelan, put emphasis on establishing friendships and good relationships, so it is good to spent 10 minutes with polite conversation before the business meeting starts. Harmony is extremely important in this society. That is why saving face is necessary. Japanese people want to avoid unpleasantness, misunderstanding conflicts and confrontation. It is not good to say no during the business meeting. Instead of no, it is better to say This could be difficult and try to find another solution. People should count on the fact that it takes several meetings to conclude a contract (Verne, l. 1. , Beamer, L. , 201 1). Everyone should be prepared to give and receive a gift during the first business meeting. Gifts are usually given in the end of first meeting. Not avian a proper gift for your business partner could destroy the cooperation. The ritual of gift giving is actually more relevant than the gift itself. Wrapping of the present is also very important. Japanese can sometimes refuse the gift once or twice, but then they will accept it (Hefted, G. , 2013). An understanding of these differences, which have a big impact on countrys development, is the key to effective cross-cultural communication. What can work in one country, might not necessarily work in the other one.

thirty years war Essay

thirty years war Essay thirty years war Essay Why did the Thirty-Years War start in the Czech Lands? Background: The Peace of Augsburg Not stabilized the religious structure of Germany Failure to recognize Calvinists, the ecclesiastical reservation The Bohemian Crisis Two-thirds of the population of Bohemia was Protestant and a mere one-tenth Roman Catholic Letter of Majesty of July 1609 Freedom of conscience for all Bohemian subjects Liberty of worship for the nobles and those towns which belonged to the crown Control of ecclesiastical organization within the kingdom to rest with the Estates Matthias, later became the emperor, confirmed the Letter of Majesty and was crowned king of Bohemia In 1617 the Archduke Ferdinand of Styria, a hard-line Catholic, had been designated heir to the thrones of Bohemia and Hungary Initially Ferdinand consented that he guaranteed the Letter of Majesty Of the ten Deputies Ferdinand appointed to rule Bohemia, only three were Protestant Later, Ferdinand asserted two new Protestant churches at Klostergrab and Brunau were illegal in the sense of being on royal land The Defenestration of Prague In May 1618, the Protestant nobles decided to confront the Deputies in person. They singled out two Catholic regents, Jaroslav Vorstia von Martinitz and Wilhelm Slawata in Prague Castleln, accused them of plotting to subvert Bohemian religious liberty, and then threw them and a secretary out of a window . The rebellion grew as the Bohemian estates, controlled by Hussites and Protestants, formed a provisional government They began canvassing Protestant Europe for allies and initiated a program of repression against Catholicism The conflict moved toward war, after the death of Emperor Matthias in May 1619 and the Imperial and Bohemian succession of Crown Prince Ferdinand as Emperor Ferdinand II The

Spelling Tips Our 10 “Most Wanted” Homophones

Spelling Tips Our 10 â€Å"Most Wanted† Homophones Spelling Tips: Our 10 â€Å"Most Wanted† Homophones Homophones- i.e., words that sound the same but differ in spelling and meaning- can cause a lot of confusion when you’re not sure which term to use in your written work. Some mix-ups are definitely more common than others, though, so here’s our list of ten prominent â€Å"reoffenders.† Keep an eye out for them when you’re next writing something! 10. Than/Then Only one letter separates these terms, but each one has a distinct meaning. â€Å"Then† is used when referring to time: Call me at eight. I’ll be ready by then. Or when discussing consequences: If you struggle with spelling, then you might want to hire a proofreader! â€Å"Than,† meanwhile, is used primarily for making comparisons: I’m better at grammar than spelling. 9. Hear/Here â€Å"Hear† and â€Å"here† are very different words: while â€Å"hear† means â€Å"sense a sound† or â€Å"listen,† â€Å"here† means â€Å"in this place.† Keep in mind that â€Å"hear† contains â€Å"ear,† which is what you listen with! 8. Affect/Effect These are very easy to confuse, since both refer to change. The important distinction is that â€Å"affect† is a verb (i.e., the act of changing something), but â€Å"effect† is usually a noun (i.e., the result). 7. Where/Were/We’re Although they look similar on the page, you won’t want to confuse these terms in your work. â€Å"Where† refers to locations, â€Å"were† is the past tense of â€Å"are,† and â€Å"we’re† is short for â€Å"we are.† 6. Our/Are Mixing these up is common if English isn’t your first language, as they sound similar despite having very different meanings: â€Å"our† is a possessive pronoun meaning â€Å"belonging to us,† but â€Å"are† is a present tense form of the verb â€Å"to be.† 5. Now/Know In this case, the words look similar but are pronounced differently, as well as being importantly distinct in their use. â€Å"Now† means â€Å"at this time,† while â€Å"know† is a verb meaning â€Å"understand.† 4. There/Their/They’re Like â€Å"where,† â€Å"were† and â€Å"we’re,† these homophones are commonly confused due to being similarly spelled. To ensure clarity, remember that â€Å"there† means â€Å"in that place,† â€Å"their† means â€Å"belonging to them,† and â€Å"they’re† is an abbreviation of â€Å"they are.† 3. It’s/Its Although apostrophes are often used to indicate possession, the possessive pronoun â€Å"its† doesn’t need one. If you’re forming a contraction of â€Å"it is† or â€Å"it has† (i.e., â€Å"it’s†), however, you should use an apostrophe to show that letters have been omitted. 2. Too/To Another common error is mixing up â€Å"too† (an adverb meaning â€Å"also† or â€Å"excessively†) and â€Å"to† (a preposition that often indicates direction or duration, as well as being used in combination with infinitive verbs). Even if you know the difference between these homophones, keep in mind that it’s easy to make a typo! 1. Your/You’re At the top of our list of â€Å"most wanted† homophones are â€Å"your† and â€Å"you’re,† simply because they’re so commonly mistaken in day-to-day writing (just check social media if you don’t believe us). Remember, though, that â€Å"your† is a possessive pronoun that means â€Å"belonging to you† (e.g., â€Å"Your spelling is outstanding!†), while â€Å"you’re† is a contraction of â€Å"you are† (e.g., â€Å"You’re a great speller!). Believed to be armed and dangerous. Report to your local proofreader immediately.

Molecular and ellular Biology Essay Example | Topics and Well Written Essays - 2500 words

Molecular and ellular Biology - Essay Example Genes may be incorporated into bacteria, plants or animals. In this process recombinant DNA (rDNA) technology is used to incorporate gene of interest into organisms and that organism in which gene is inserted is said to be genetically engineered. Through this process off springs with unique characters are produced. Recombinant DNA is also referred to as Chimera. By the combination of two different strands of DNA a new strand of DNA is obtained. The first step in genetic engineering involved the production of hormone insulin which is important and helps the cells to properly absorb sugar. In recombinant DNA technology recombinant DNA is made by splicing a small fragment of a foreign DNA into a small molecule that can replicate on its own such as bacterial plasmid as a result a clone of inserted DNA can be obtained. AN organism that receives a foreign DNA is called transgenic organism and these organisms can be used in research or in commercial applications such as production of human insulin in transgenic bacteria (which receives genes from human responsible for the production of insulin). This application gives the idea that how important DNA recombinant technology is.(Recombinant DNA technology). Two classes of enzymes play an important role in DNA recombinant technology. Restriction endonucleases: They recognize specific sites on DNA and cleave DNA at that site into smaller fragments. DNA ligases: They link the foreign DNA with the vector DNA. Cloning of DNA involves the following steps: 1: First step in making recombinant DNA is to isolate donor and vector DNA. 2: Cloning vector is cleaved with restriction endonucleases. 3: gene of interest is obtained by cleaving chromosome of foreign DNA with the same restriction endonuclease into smaller fragments. 4: Fragments are ligated to the cloning vector by DNA ligase as a result a recombinant vector is obtained. 5: This recombinant DNA is introduced into the host cell where it replicates and produces copies of recombinant DNA. (Lehninger, Principles of Biochemistry fourth edition). Recombinant DNA technology in the synthesis of insulin: Insulin is an important hormone which regulates the storage of carbohydrates in the body. It is secreted by the beta cells present in the pancreas islets of langerhans. Insulin is a small protein and is composed of two polypeptide chains which are linked together by disulfide bonds. When blood glucose level is high insulin is secreted into the blood stream and removes excess of glucose from the body. Human insulin is the only known protein which can be produced in bacteria by DNA recombinant technology in a way that its structure and composition resembles the original molecule. In diabetes patients problems are associated with the production of insulin due to which sugar increases to dangerous levels which could be life threatening. These patients are treated with insulin which is produced in another organism. Although insulin can be produced in animals whose insulin resembles human insulin in terms of composition with minor variations like bovine and porcine insulin but, it was observed that when bovine and porcine insulin were injected into the patient’s body antibodies were produced against them thereby, neutralizing it’s action and producing inflammatory response at the site of injection. These problems suggest that a suitable vector like E.coli could be used to produce insulin. E.coli is a common inhabi tant of the human digestive tract and is a key organism used in the production of insulin by genetic engineering. Following are the steps involved in the production of insulin from a bacterial host. 1: Isolate gene: The gene that produces insulin in human is isolated and is

Seamus Heaney Assignment Example | Topics and Well Written Essays - 1750 words

Seamus Heaney - Assignment Example However, although these themes contextually appear to be poet’s major thematic concerns yet these themes are also a reflection of universal human behavior and interests. Both the poems Follower and Digging take the readers on a journey down the memory lane where the poet is observed to be recalling two incidents of joy and pride from his pasts regarding his father and grandfather. The Follower depicts a tale of a young child who idealizes his father and his profession i.e. farming and reflects on the child’s feelings about his future when he will also get a chance to walk in his father’s footsteps and will be able to work on his beloved lands. The poem also deals with an interesting phenomenon of life i.e. life comes in full circle and evolution under the context that when a child is young he idealizes his father as he sees him at a high pedestal where he can never expect himself to reach that point. Yet as he grows up ultimately he outshines his father’s glory and succeeds his father and then his father is the one who looks up to his son’s success.  Ã‚  However, he also hints upon the changing times where he thinks that his pen is his weapon to succeed in life although he is not ashamed of his roots, in fact, he still finds it delightful to work on the lands along with using the pen as a tool for a better future. Self-identity of a person is the sole constituent that makes up a personality of a human being because it is a proof against an individual’s individuality and an independent existence as it forms the foundation of a man’s ego and self-esteem. Subsequently, it is a natural human instinct to struggle in life in order to retain his independence and never let another individual question his identity for this reason every individual feels pride over his roots as his heritage also provides him self-confidence. Hence Heaney is also observed to be extensively incorporating the theme of identity in both the po ems Followers and Digging which reflects on the Poet’s feeling regarding his life history. As Kenneally (1995) also states, â€Å"the mystical authority of poetry has its analogue in the mystical authority of a particular conception of Ireland, and it is no accident that one of the terms which discussion of Heaney’s poetry and discussion of Irish cultural Politics have in common is ‘Identity’† (p.180). Kenneally also reiterates that Heaney’s poems are, â€Å"carefully structured to give the notion of identity pride of place in Heaney’s critical orientation† (p.180). The readers while reading the poem since the importance that the poet puts in the profession of his ancestors as he believes that farming is his actual identity although he might seek other means to succeed in life. As the poet also states in Digging,

Leadership Strategy Of KFC

Leadership Strategy Of KFC KFC was first introduced by Colonel Sanders. His first franchise was in year 1952. Under new management, the first sale was for $2 Million. In 1980, there were more profit and expansion of KFC was carried out. Within 50 years, the profit went up to $ 7 Billion. In 1952, Col. Sanders started franchising his recipe door to door financed by his $105.00. Col Sanders had more than 600 franchised outlets in the US and Canada by year 1964. He sold his interest in his company for $2 million to a group of investors. In 1966, KFC went public. KFC was listed on the NYSE in 1969. Current Market Cap value on the NYSE is 7.2 Billion. A competitive marketing strategy in the international market focused on the Latin American countries is the reason why KFC can maintain a market leadership in the global fast-food industry. Key to continued growth was to find, motivate, and retain hard-working and entrepreneurial managers and franchisees around the globe .In addition to short term profits, store managers were also responsible for building local public relations, maintaining employee morale, developing customer good-will, keeping tab on the competing chains and creating a legacy of special chicken cooking recipe. KFC had a refocused international strategy to grow its company and franchise restaurant base all over the world. Their Competitive marketing strategy: was to developed three types of chicken, original recipe (pressure cooked) ,extra crispy (fried)and also tender roast (roasted) .Sweeping changes into the culture was initiated by the new management- this brings about demoralization to old KFC employees and even franchisees. Several restructurings led to layoffs throughout KFC, replacement of KFC managers with PepsiCo managers .Conflicts between KFC and PepsiCo cultures- this is manifested with PepsiCos stronger emphasis on performance rather than loyalty expressed by Col. Sanders to KFC employees over the years. According to SWOT ANALYSIS, the weaknesses of KFC are as follows.KFC finds difficulty in entering the German market (culture incompatibility) .KFC sales stagnated. There was widespread discontent among the franchisees, some of whom felt the new owners did not understand the chicken business and were not providing leadership expected from a franchisor. Company stores floundered and become underperforming the franchised operations, further convincing franchisees that the company did not know its own business. (KFC HQ acquired them to company-owned) .Overseas expansion with the rapid economic growth and trend toward two-income families that had fuelled the growth of fast-food industry in the 1950s and 1960s were appearing in the late 1960s in the other country.  [1]   Primary objective is to take advantage of the potential growth in other countries, to establish a strong position and to develop their image. Key Success Factors are ever continuing cost savings through RD, innovations and use of new technology to work efficiently. These success techniques will lower costs and increase profits in the industry. KFC uses an integrated low cost/differentiation leadership, since it can count on its brand name and original taste and recipes to be unique while at the same time compete on price using the benefits of cost savings from economies of scale. Based on the analysis, we can conclude that they should start by solving their internal issues such as management and restaurant menu before thinking about expanding. They should work on the management issues to create a good atmosphere where employees are happy to work in. I certainly do not believe that by treating employees poorly, a company can be successful. They also need to make sure that their restaurants offer a diversified menu, provide their customers with quality food, excellent service and restaurant cleanliness. KFC should always listen to their customers and try to follow the new trends on the market in order to fully satisfy their customers. Otherwise, competitors will satisfy them and will eventually outperform you as Boston did with its grilled chicken. Even though, KFC seems to have an emotional attachment to their original recipe that made their success, they definitely need to move on and develop new products that customers want in order to increase their financial performance and value. We have seen that Boston and Popeyes are stealing customers away from KFC because they understood what customers wanted and started offering healthier items. KFC should certainly do the same and enhance their menu.  [2]   On the other hand, it is time to talk about another local business success story and how can we talk about successful organizations without talking about Al-Baik. It is next to impossible that you are living in Jeddah or ever visited it without being to Al-Baik. The local fast food chain has been around since 1974. After 35 years by now, the restaurant is mainly operating in Jeddah with minimum number of branches in Makkah, Madinah, Yanbu and Taif. Arguably, Al-Baik possesses the highest market share and customer loyalty amongst its competitors especially in Jeddah; noting that when I say competitors, I mean international multibillion brands like McDonalds, KFC, Pizza Hut etc. For those of you familiar with the debate surrounding Porters Generic strategies, Al-Baik is a living proof that you could follow a strategy that combines both differentiation and cost leadership. Although there are a lot of restaurants serving fried chicken, the quality and taste of Al-Baik are certainly unique and its prices are way below the average. Al-Baik has very strong brand equity whether we are measuring it by evaluating the restaurants products or by studying its brand impact on customers. Al-Baik brand communicates strong messages of quality, fast service, trust, affordability, convenience, and social responsibility. Its management has been very smart emphasizing these values into the brand using different methods of advertisements, public relations, or even by spreading stories about the brand. The entrepreneurial story of its founder and how he struggled to raise his community awareness about eating outside the home which was strange back then and how he has been working alone in the restaurant preparing the food, serving it, and then cleaning the small shop are all meant to build some kind of connection with its customers. Also, some suspense and mystery would not hurt either; the secret chicken formula that is only known by few individuals is one of the most preferred stories amongst such food and beverages organizat ions. Whether we are talking about fast service, servicescape design, or cleanness of the restaurants environment; Al-Baik is providing exemplary services in all of that. Even more, Al-Baik is one of the few restaurants that introduced items to the menu based solely on customers suggestions. Al-Baik marketers are masters in choosing locations for their restaurants. One has never seen a branch of Al-Baik without it being packed with customers. The huge expansions they carried out in Jeddah have been built on population distribution analysis. That is why wherever you live in Jeddah now; there must be Al-Baik branch within your easy reach. Al-Baik has always been known for its socially related campaigns. They have a regular presence in Hajj seasons providing free meals to pilgrims and they are periodically campaigning for environmentally related causes like banning smoking in their restaurants or preserving the city clean image. Furthermore, their active participation in the aftermath of Jeddah floods by providing free meals to those devastated by the catastrophe is one shiny example of how organizations could be interacting with its society. Nevertheless, staying on the top is not an easy job. Al-Baik management has to deal with many issues to facilitate its growth. One of these important issues is on the mind of every fan who happen to live outside Jeddah; how much should they expand? Should they consider opening new branches in other cities at the Kingdom? What about being multinational or even global? Moreover, how Al-Baik should respond to the growing concerns raised by healthy and organic foods advocates. And most importantly, how its managers are going to maintain its competitive advantages and how are they going to nurture its sustainability strategy.  [3]   As conclusion, the best selling food in my view is KFC. People nowadays has less time to eat since they are busy working. Therefore, they would choose fast food restaurants as their choice. Thus, the managers of these restaurants need o ensure on cost leadership and make sure they can get the best way to keep the price reduced. This is a marketing strategy in a way to attract customers. More customers make the business more powerful and expand fast. (1505 WORDS)

Resuming Internationalization at Starbucks Essay

Starbucks is the premier roaster, marketer and retailer of specialty coffee in the world. The first Starbucks store was opened in Seattle in 1971. The current CEO, Howard Schultz, joined the company in 1982 and decided bringing the Italian coffee-drinking culture to the United States. In 1992, the company went public. In 1996, with the home market becoming increasingly saturated, Starbucks opened the first outlet in the Far East. Ever since, the company has pursued a relentless international expansion. By 2012, Starbucks had achieved a global reach of 18,066 stores in 62 countries. With revenues grew on average 30 per cent per year, Starbucks experienced substantial growth from $160 million in 1993 to $10 billion in 2009. In 2007, Starbucks had a presence in 56 countries through approximately 17,000 stores. However, Starbucks’ relentless march had been slowed by increasingly intense competition and rising coffee bean prices between 2007 and 2009. After 2007, demand for Starbucks’ products was badly hit by the global economic recession. At the end of fiscal 2009, nearly all of the approximately 800 US Company-operated stores, 61 stores in Australia and 41 Company-operated stores in other International markets had been closed. Approximately 70 per cent of the stores that were closed had been open for fewer than 3 years. In the third quarter of 2009, The company achieved the first profit since the first quarter of 2008 by the self-save closure. Finally, CEO Schultz made Starbucks backed to the growth trend. But as the criticism the company had receiv ed on a number of fronts, he needed to decide again how to approach international markets. Industry Analysis The 5 forces approach is used in this part and the aim of this analysis is determining the attractiveness of the industry and understanding factors driving past, current and forecast industry profitability. Barriers to Entry: A cup of coffee could be served from many kinds of sources, such as independent operated coffee shops, quick-service restaurant, specialty coffee shops, and international retailers. Considering different types of independent operated coffee shops, the barriers of this industry is not that high. However, being one of recognized and respected band in this industry needs standard quality and high level of capital to support. In this case,  the barriers to entry are medium. Bargaining Power of Suppliers: The coffee beans are mainly plant in Latin America, East Africa and South Asia. Exporters collect coffee beans which are already roasted from farmers and trade with retailers all over the world. Although there are plenty of suppliers in the industry, with the increasing consumption globally and the decreasing production in the large coffee producing countries, the average wholesale price for coffee had increased twofold between 2001 and 2010. The suppliers still keep strong power on bargaining. Bargaining Power of Buyers: The customer have lots of choices even though there will be a variety of request on flavor for different people. They also have low switching cost because of many competitors and brands in the market. Product differences are small and price sensitivity is high. All of these reasons give consumers strong bargaining power. Threat of Substitutes: There are a number of substitutes in the market to buyers. Juice, Tea and other beverages could be another choice for people. There are also many kinds of coffee related products recognized by different making process. In some regions which coffee drinking is not the main habit in daily life. For example in China, Tea obtains considerate market shares in beverage market. Competitive Rivalry: Coffee industry possesses intense competition. The differentiation of products between different entities is low and easy to replicate. Worldwide demand of coffee is growing. More than 500 billion cups of coffee were being consumed yearly. Meanwhile, hundreds of exist competitors led to low switching cost of customers. Starbucks roast 4 hundred million pounds coffee annually. It has high quality requirement on coffee beans. In that case, the company cultivates the stable relationship with its own suppliers. So Starbucks has high cost on switching suppliers. However , Starbucks highlights and chases the experience that their customers can obtain in coffeehouse. The company positions itself as the third place besides workplace and home. This high level of experience and also good quality coffee raise the switching cost of customers and reduce the power of bargaining. SWOT Analysis Strength Starbucks stands one of the most recognized and respected brands in the world. It has the largest chain stores, which is operating approximately 18,000 stores in 62 countries. Besides high coffee’s quality, the strongest advantage of the company is the experience it delivers to the customers. Starbucks is not just passionate purveyors of coffee, but everything else that goes with a full and rewarding coffeehouse experience. The company also provides well offers to employees compared with other competitors in the industry. Weaknesses Starbucks has high price in the market based on its quality and so-called experience. The main was the high cost of the products. It contains the rent of the stores where located in very popular districts. The company offers good paid to their employees. And also, it is influenced by the coffee beans’ price. Starbucks’ main target consumers are well educated white collars. So it is influenced by the cycle of economy to some extent. Opportunities About 79% of the revenue comes from the company-operated stores, which means Starbucks has low levels of diversification. The company need to develop more kinds of products to meet different demand. There are great opportunities in local market, the company could focus on the expansion to emerging economies. The smart phone and moving technology is developing really fast. From online promotion to offline sails, new form of sail brings the company more opportunities. Threats Local competitors could be the direct threat to Starbucks on internationalization. The model and the style is easy to be replicated by new entrants. High cost is the weakness of Starbucks and also brings threats compared with other competitors. The saturated demand in some market needs to be considered carefully in future strategy. SWOT Analysis of StarbucksStrength -Good reputation -Largest chain stores -Quality and experience -Well employees treatmentWeaknesses -High price -High cost -Influenced by economy Opportunities -Diversification -Expansion on emerging -Online to Offline model -Chain stores could promote the diversification -New technology such as App would be used widely -Good financial statement provide capital on emerging -Reduce the influence by diversification and emerging -New model could enhance sails and also get lower on the price Threats -Competitors in local market -Be replicated -Rising price of the cost -Saturated market-Good reputation has strong competitive power in new market -Hard to be replicated -Reliable loyalty of customers -High cost could bring the competitors more opportunities -Close stores after crisis in saturated market Internationalization Company-operated versus licensed stores Starbucks set the mix form of company-operated and licensed stores in a given market. About more than 70% revenue is generated from company-operated stores. See the below chart. Actually, Starbucks could be considered has both forms of chain and franchise stores. The chain stores consist its main profit annually. Compared with Mcdonald’s, the very success in franchise model worldwide, Starbucks has its own advantages on internationalization. The company has the absolute dominate right to decide every aspects of a new store. It contains the decoration style, location picking, training new employees and so on. This form could fully maintain the value and culture of a company. To Starbucks, the experience of the customers and the spirit are the target and  the core value of their products. Its mission is to inspire and nurture the human spirit. Company-operated store is the right way which could assure that the value will be delivered completely. After repurchased the shares of some stores in some first level cities in the world, Starbucks shown its insist in the quality on the expansion road. However, this form costs more higher than franchise. Starbucks need to decide main issues such as the store’s design respectively. The most important is, without local partner, the company will hardly know and understand the real demand and then provide the suitable service. These real problems could not be ignored on internationalization. Local Competition After entering the new market, what is waiting for Starbucks is the intense local competition. Starbucks has to face new problems and balance the profits and its belief in coffee. Price The Price Discrimination in different countries was questioned by media. Starbucks was doubted on the reasonability of price. High price compared to the other coffee retailers let Starbucks to be luxury products in some developing countries. High cost is the main reason of the price. Sails to some extent rely on the growth of economy. This brings more chances to local competitors. Local Demand Coffee is not the irreplaceable drink in people’s daily life in some countries although the consumption of coffee is increasing annually. This situation requires Starbucks obtain brilliant ability on innovation and diversification on products. Providing tea products and acquiring tea producer’s company is the necessary strategy in featured markets. Competitors Starbucks needs to compete with local competitors and international retailers after entering the new market. For example, Mcdonald’s possesses stable relationship with local partners based on its stores and also has long time experience than the others. The wide spread network and well understanding to the local market provide McCafe a perfect stage. The local competitors also have obvious advantages on cost and distribution. Conclusion After experienced the stores closure issue, Starbucks was doubted and received criticism for going and expanding too fast. Actually, Starbucks did not stop its pace on internationalization. According to the numbers provided by the company in 2009, there are about 800 US. company-operated stores were closed out of 1000 planned closure globally. The measurement of Starbucks could be considered as an adjustment which emphasized on the demand saturated market. Its global expansion is still going on especially in the developing market which obtains tremendous potential demand such as China. However, on the road of expansion worldwide, Starbucks still has variety of problem which need to deal with. No matter how its strategy is adjusted, Starbucks should maintain its quality and experience to their customers. Their belief on coffee is the only sustainable way to the future. Reference Resuming Internationalization at Starbucks; Richard Ivy School of Business, The University of Western Ontario Starbucks’ Annual Reports of 2012

Female Body Image and the Mass Media Essay - 2272 Words

Emily Smith is buying groceries at Farm Fresh. She is walking to the register and the new cover of Self magazine catches her eye. She sees that Miranda Kerr, the Victoria’s Secret supermodel is on the cover in a crop top and bikini bottom. She compares her body to the image depicted on Self magazine. She starts nitpicking every part of her body. She looks down at her denim clad- thigh and thinks, â€Å"did my thighs and stomach get bigger than they were this morning? â€Å" Influenced by the depiction of the image of Miranda Kerr, she now views her body as inadequate or ugly. Since she feels that her body is not beautiful and has negative thoughts, Emily seems to have negative body image. This perception of her physical appearance is known as body†¦show more content†¦The media has an obsession with perfection, and sends subliminal messages that often lead to a negative effect on a person’s body image. The greatest influence that the media has is on body imag e. The media stockpiles images that are highly retouched and they make both men and women feel bad about themselves. The models or celebrities that are depicted do not look like they are depicted in the magazine in real life. The magazines use a ton of makeup m Photoshop and airbrush their images so that they can be aesthetically pleasing. The media can promote negative body image. Negative body image is feeling bad or dissatisfied with his or her body. The media promotes negative body image by the depiction of perfect bodies. Both men and women compare themselves to the images they see and feel dissatisfied with their bodies. It can change cultural views on beauty, and it can promote eating disorders. Promotion of positive body image can also be achieved by the media. It can lead to positive body image by portraying images of people with varying body types, ethnic groups, and sizes. Positive body image is feeling good and accepting the body the way it is. Motivating people to eat and exercise to reach their full potential, showing depictions of people that have different body types and are from different cultures are ways that the media can promote positive body image . The media negatively affects body image by comparisonsShow MoreRelatedRepresentation Of The Female Body Image And The Mass Media1586 Words   |  7 PagesREPRESENTATION OF HOW WOMEN PROMOTE EXCERSISE IN NEW ZEALAND MEDIA AND HOW IT AFFECTS FEMALES Female Body Image and the Mass Media: Perspectives on How Women Internalize the Ideal Beauty Standard Representation of women in the media can change the way that the people of New Zealander’s think of themselves. Media has a powerful ability to reach many people and to influence and direct attitudes of our country’s behaviours and knowledge. - Magazines (the representation of kiwi identity they create)Read MoreFemale Body Image and the Mass Media Essay931 Words   |  4 PagesThe media is a fascinating tool; it can deliver entertainment, self-help, intellectual knowledge, information, and a variety of other positive influences; however, despite its advances for the good of our society is has a particular blemish in its physique that targets young women. This blemish is seen in the unrealistic body images that it presents, and the inconsiderate method of delivery that forces its audience into interest and attendance. Women are bombarded with messages from every media sourceRead MoreFemale Body Image and the Mass Media Essay1577 Words   |  7 Pagesborn, girls are influenced by society as to who they should be, how they should look, and how they should act. Americans believe that women should be to a certain standard; pretty, feminine, and especially, thin. The pressures derive from family, media, and friends. Marge Pi ercy’s poem, â€Å"Barbie Doll† depicts a girl who was never recognized for her character and spent her life trying to be accepted for who she was, rather than how she looked. We live in a society with rigid gender roles and expectationsRead MoreAnalysis of Article: â€Å"Influence of Mass Media on Body Image and Eating Disordered Attitudes and Behaviors in Females† by Jordi Fauquet, et al.747 Words   |  3 PagesMass media consists of a range of multimedia technologies that have enhanced our way of communication. The media conveys norms and attitudes that socially construct those who are involved. Inadvertently, the media depicts a widely accepted misconception of personal image. â€Å"Influence of Mass Media on Body Image and Eating Disordered Attitudes and Behaviors in Females† reveals the high correlation between media content and females’ idea of beauty. Although the article does not specify on their intendedRead MoreInfluence of American Mass Media Ideals on Body Image and Eating Disorders in the U.S1243 Words   |  5 PagesMass media have an enormous impact on society and how people act, especially in developed countries. How do mass media influence views of body image and the development of eating disorders? People living in countries influenced by Western culture show concern for their appearance or dietary habits daily. This paper will analyze the effect of mass media on the issues of body image and eating disorders in the United States. According to the Diagnostic and Statistical Manual of Mental Disorders-IV-TRRead MoreMass Media s Influence On Society962 Words   |  4 PagesOver the years mass media has become more available and favored by society through avenues such as magazines, television, newspapers, print ads, internet, and including social media. According to U.S. Census Bureau (2007), individuals spend nearly a total of 3,518 hours of their time on mass media outlets. Mass media has become widely popular among individuals, in particularly young adults.73% of U.S adults aged 18–29, have been reported regularly visit at least one of these outlet, and 42% use moreRead MoreMedia s Impact On Media Consumption Essay1729 Words   |  7 Pagesaccess an infinite amount of resources on the internet, 24 hours a day 7 days a week (XXXX). The rapid technological advancements has shifted the consumption of media from television, magazines and billboards to online digital media channels accessed via mobile de vices, creating a ‘bedroom culture’ (Sumner, 2016) for many. The shift in media consumption has particularly been induced by the emergence of Social Networking Sites as well as other online platforms, which have become an integral part ofRead MoreMedia s Effect On Teens986 Words   |  4 PagesThe American media industry generates approximately 600 billion dollars annually through its programming and advertisements. The economic system of the United States and tough market competition have led to a massive media boom, and being the largest industry in the United States in terms of revenue, The media have been successful in corrupting people’s mind, with young teens being the largest group of victims. In the current situation, our economic, social and political decisions are widely beingRead MoreTeenage Girls and Body Image Essay1291 Words   |  6 PagesTeenage girls are at an impressionable time in their lives. Mass Media is a key idea in one of the factors of socialization that become important to teenagers. Teenagers look to the media for a sense of entertainment. Whether it is movies, magazines, or even some aspects of social media, teenagers get a lot of influence from the media’s message. The problem with this is the media has a specific way of doing things and can be negative to a susceptible teenage girl. Media’s way of portraying a womanRead MoreThe Media Responsible For Females Essay1679 Words   |  7 PagesIs the media responsible for females, especially youths, for having low self-esteem and lack of confidence? Is the media responsible for the development of eating behaviours and disorders? In a culture with saturated media, the powerful influence upon women and younger girls is a continuous debate. Females of all ages come under immense pressure from the media, friends, partners and even parents to maintain a great body shape. The body images portrayed in the media can then push a female to go

Risk Assessment Is The Top Priority For Any Type Is...

Findings Networks are very vulnerable to any holes that are within its infrastructure. In fact, many may believe that they have the best security measures in place, but no system or network of any type is impenetrable (Trim Lee, 2014). Risk assessments are extremely necessary so that corrective countermeasures can be applied and overall security can be enhanced (Broder Tucker, 2011). Security should ensure that this is the top priority for any company or organization. A detailed risk assessment shows which policies are essential and how well the company complies with those specific policies (Broder Tucker, 2011). For those that manage the budget and spending need measurable justification for all of the company’s spending. By having†¦show more content†¦Finally, the risk assessment gives the necessary information about any form of threats and vulnerabilities, how to safeguard against those threats, and what elements of the security policy are gone (Broder Tucker, 2011). Quantitative and Qualitative Risk Analysis A quantitative and qualitative analysis of computer information systems recognizes technical and administrative deficiencies which allow the prioritizing task to become more efficient (Broder Tucker, 2011). Security is a main concern in all layers of networks that provide a defense in-depth approach. By detecting known or potential risks, threats, and vulnerabilities helps in drafting the security model that is designed to see adverse occurrences (McCarthy, Todd, Klaben, 2012). An emergency response team should be available to resolve problems as quickly as possible to help limit any damage (McCarthy, Todd, Klaben, 2012). By outsourcing IT, tasks trigger an imbalance in favor of cost over benefit. In addition to the mobile computing that is available, the IT staff at GFI will offer cloud computing to conduct their e-commerce Wrightson, 2012). In order for the company to prosper, they will need to keep a competitive presence and products and services must be available globally at a ll times. By being able to offer these products and services; it requires planning for the authentication, monitoring services, accounting for and